Better than anyone else, Ikea knows how important it is to trigger a maximum number of customers via a maximum number of channels and therefore goes wholeheartedly for omni-channel.
BD myShopi assists in even more reinforcing the national distribution of the Ikea catalogue via its consumer platform. With eye-catching display campaigns, including splash pages in the myShopi app and website, the new catalogue is announced in a festive manner and the consumer is triggered into going to the nearest Ikea shop to discover the new collection.
It goes without saying that the address data and opening hours of all Ikea outlets are included in the myShopi shop info, resulting in optimised traffic generation.
