More than once Zespri beautified the myShopi seal insert with an attractive advert. By adding a link to the Facebook page, very focused traffic was generated.
In addition, Zespri is one of the fixed shopping list sponsors in myShopi. By sponsoring the fruit category and the kiwi product, Zespri appears several times in the app, which leads to the consumer spontaneously linking the brand name to his shopping list and actual purchases.
Activation channels:
- Seal insert
- Shopping list